Photos of Jacksonville Florida.

    - **Old 666 Cold Medicine building** — at the base of the orange Acosta Bridge, a Southbank landmark long gone from the riverfront.

• Haydon Burns Library + BOA Tower — the Taylor Hardwick–designed library with the new Bank of America Tower rising behind it in 1988.
• Surplus Store near the courthouse — the last of the old storefront row before redevelopment cleared the block.
• Ritz Theatre in LaVilla — the old Ritz before redevelopment; most of the block was cleared, and only the vertical RITZ sign survived into the rebuild.
• Derby House in Five Points — a longtime spot for good home cooking; a neighborhood staple for decades, and the building still stands.
• Five Points News Stand — I bought papers here for years — Washington Post, Chicago, San Francisco — back when print media out-shined TV.
• Throwback Southbank — Missing River City Brewing Co. in the late 80s/90s. Who remembers eating here before visiting MOSH or watching Friendship Fountain.
• VyStar / Humana Building — taken ~1988. Designed by KBJ Architects and opened in 1989. Known over the years as the Humana Building, Jacksonville Center, SunTrust Tower, and now VyStar.
• Fuller Warren skyline (~1970s) — Jax skyline from the old Fuller Warren. Features Seaboard Coast Line, the old Acosta Bridge, and the FEC Railroad Bridge that turned 100 in 2025.
• Firestone rooftop sign — rolling past the massive historic Firestone sign on Lee Street, shot through the Skyway window in the 90s. A true landmark many remember.
• Riverplace Tower / Gulf Life era — a clean Southbank look at Riverplace Tower back when it was the Gulf Life Tower, with the old riverfront hotel beside it. Classic late 70s/80s Jax.
• First Coast Riverboat — the original riverboat docked on the St. Johns with Sun Bank and First Union logos on the Northbank skyline. A late 80s/90s Jacksonville snapshot.
• Brumos Porsche & Audi (1983) — Brumos on Atlantic Blvd in November 1983. Look closely at the iconic red racing car sitting inside the showroom — pure Jacksonville history.
• Old Times‑Union site (~2000) — looking across the river from Baptist Hospital at the old Times‑Union building. Today, this entire spot is the new One Riverside development.
• Copyright Notice — all images are my copyrighted 35mm scans. Look all you want, but do not copy, print, or reuse them without permission.

Originally posted by u/Artistic-Landscape15 on Reddit.

Top comment by u/sovietreckoning

Once again, super fucking cool. Thanks for sharing!